“Unleash the Alpha Within — Fitness That Fits in Your Pocket.”

“No gimmicks. No wasted time. Just science-based training, nutrition, and mindset strategies designed to help busy professionals build lean muscle, burn fat, and take control of their life.”

“Unleash the Alpha Within — Fitness That Fits in Your Pocket.”

“No gimmicks. No wasted time. Just science-based training, nutrition, and mindset strategies designed to help busy professionals build lean muscle, burn fat, and take control of their life.”

“Unleash the Alpha Within — Fitness That Fits in Your Pocket.”

“No gimmicks. No wasted time. Just science-based training, nutrition, and mindset strategies designed to help busy professionals build lean muscle, burn fat, and take control of their life.”

“Unleash the Alpha Within — Fitness That Fits in Your Pocket.”

“No gimmicks. No wasted time. Just science-based training, nutrition, and mindset strategies designed to help busy professionals build lean muscle, burn fat, and take control of their life.”

“Unleash the Alpha Within — Fitness That Fits in Your Pocket.”

“No gimmicks. No wasted time. Just science-based training, nutrition, and mindset strategies designed to help busy professionals build lean muscle, burn fat, and take control of their life.”

“Unleash the Alpha Within — Fitness That Fits in Your Pocket.”

“No gimmicks. No wasted time. Just science-based training, nutrition, and mindset strategies designed to help busy professionals build lean muscle, burn fat, and take control of their life.”

Start Your 21-Day Alpha Reset

Stop guessing. Stop wasting time. With NLFA365, you get more than a fitness app—you get a movement. We’re not here to count your steps or hand you cookie-cutter workouts. We’re here to transform your mind, body, and spirit with proven programs, relentless accountability, and the Alpha standard of discipline. Inside the app, you’ll unlock: • Progressive Training Protocols tailored to your exact goals—whether you’re burning fat, building muscle, or unlocking peak performance. • Nutrition Guides & Fasting Protocols designed to fuel energy, shred fat, and optimize hormones naturally. • AMP Coaching Tools: Track your workouts, meals, mindset, and recovery in one place—because greatness is built through consistency. • Community of Alphaletes: You’re not just training—you’re joining a brotherhood and sisterhood of high performers who refuse to settle. This isn’t fitness the old way. This is fitness redefined. Anytime. Anywhere. No excuses. Because you don’t need a trainer standing next to you—you need a system in your pocket that pushes you past your limits and keeps you accountable.

Your personal trainer is now in your pocket!

Personalised Schedule

Transform your fitness journey with an exclusive training program designed specifically for you to achieve your goals. Your personalized schedule will include workouts, meal plans, hydration as well as activity goals.

Dynamic Workout Routines

Enjoy a variety of exercises - all suited to your style. Whether you want to sculpt your body or lose fat, workout at home or gym, with or without equipment, beginner or advanced level - there's something for everyone.

Flexible Nutrition Plans

A healthy body starts on the inside. Get a meal plan with multiple options to easily follow it and get the results you are looking for. Do it without missing out on your favorite food with the power of quantified nutrition.

Progress Tracking

Track your fitness journey like a pro. Get closer to your fitness goals with easy performance tracking via weekly photos and intelligent analytics. Connect your favorite wearable device to my app, and never lose track of your progress.

Success Stories

Transformation before after
Transformation before after
Transformation before after
Transformation before after

My Plans

ALPHAlete 12

ALPHAlete 12

Unleash the disciplined, unstoppable version of yourself with the 12-Week Get Alpha Program — the ultimate blueprint designed to forge your body, sharpen your mind, and reset your lifestyle. This isn’t a quick fix or a gimmick. It’s a battle-tested system built to transform you from the inside out — creating permanent strength, resilience, and discipline that bleeds into every area of your life. Over the course of 12 weeks, you’ll follow a progressive training structure that combines strength training, conditioning, mobility, and recovery protocols — built to maximize lean muscle, burn fat, and elevate performance. But we don’t stop at the gym. You’ll also gain access to tailored nutrition guidelines, supplementation strategies, mental conditioning tools, and accountability frameworks that rewire your habits and forge the Alpha Mindset. By the end of this program, you won’t just look different. You’ll be different — disciplined, focused, confident, and operating at a higher level than you thought possible. What You Get: • Progressive 12-Week Training Blocks (strength, conditioning, hypertrophy, performance) • Nutrition Playbook (meal plans, timing strategies, supplement stacks) • Alpha Mindset Conditioning (daily focus drills, journaling prompts, mental toughness exercises) • Accountability & Tracking (progress check-ins, habit tracking, recovery monitoring) • Lifestyle Integration (sleep optimization, stress management, time efficiency systems) This is not for everyone. It’s for those ready to break limits, rewrite their story, and step into the Alpha version of themselves. Get Alpha. Stay Alpha.

One on one coaching

Weekly 1-1 video calls

Personalised fitness plan with video demonstrations & instructions to perform

Personalised meal plan & recipes

Regular progress check-ins

Regular updates in plans based on your progress

24/7 chat support

Starts
$400
Monthly
21 Days To Fitness

21 Days To Fitness

21 Days To Fitness is a program designed to help jumpstart your fitness journey and get your body acclimated to your new way of life. It’s fully remote and at your own pace operating exclusively through our state of the art fitness app where we provide structured, progressive workouts with full description and animated illustrations, removing all of the guess work and providing an user experience that’s unique and next level.

Plan includes complete 21-day fitness and diet plans along with weekly video call check ins and a complimentary t-shirt.

$97
for 1 month
Walk-on

Walk-on

This a complimentary program to help create healthy habits and serve as a guided introduction to your new lifestyle. Health and wellness is a way of life and everyone should have the right to live it.

Monthly progressive workouts

Exercise illustrations

Kitchen do’s and don’ts

Grocery lists

$10
Monthly

Vince Jay

Personal Trainer

Hey! My name is Vince Jay. I’m a certified personal trainer with 15 years in the business of serving and helping individuals reach their health and wellness goals through fitness and nutrition. I’m a Philadelphia native born and raised and honored to take you by the hand and waltz you through the door and accompany you through your fitness journey. Im confident that we can help you achieve the results you need in twice the speed. Be you a newbie, intermediate or alpha looking to improve your fitness level we have the right program for you. #LetsGrowwwwwww

Vince Jay

Complete personalised fitness solution

One-to-one Video Calls

Connect with me over one-to-one video calls to discuss your goals, progress, techniques and more.

Compliance Tracking

Build long term healthy habits with weekly and monthly compliance trends for workouts, nutrition and everything else.

Wearable Integration

Connect your wearable device with the app to track your daily activity levels and workout metrics like heart rate and calories burnt.

Weekly Check-ins

Check-in with weekly photos and measurements to keep track of your progress. Make amends whenever required.

Personalised Workouts

Get frequent tweaks on your workout plan based on your heart rate, feedback and of course, your schedule & preferences.

Customised Nutrition

Get meal plans based on your dietary preferences. I will constantly update your plan to ensure you get to eat what you like while keeping it healthy.

Fall in love with fitness

Meet the stronger, faster, and more confident version of yourself.